Experience
design

Experience
design

Experience
design

We design solutions to connect with your audiences in a relevant and meaningful way. We build personalized and useful strategies that drive business objectives.

We design solutions to connect with your audiences in a relevant and meaningful way. We build personalized and useful strategies that drive business objectives.

We design solutions to connect with your audiences in a relevant and meaningful way. We build personalized and useful strategies that drive business objectives.

What is Experience design for ikigai

From product design to process optimization and service conceptualization, we apply our Life-Centered Design methodology to ensure that every experience is functional and relevant.

Research allows us to understand the critical touch points between the brand and its audiences, creating solutions that not only meet expectations, but exceed them. By incorporating empathy, knowledge of the user and their context and an understanding of business objectives, each Experience design project is an impetus to transform needs into meaningful experiences, establishing real connections and narratives consistent with the values and purposes of the organization.

At the core of our approach is the belief that design goes beyond the visual. With every solution we elevate the interaction between companies and their audiences, turning every touchpoint into an opportunity to captivate, inspire and leave a lasting impression.

/ Product

UX/UI

Design system

Web and app design

MVP and roadmap

Usability

User test

Hypothesis and market fit

/ CX and service

Service design

Processes and blueprint

/ Employee experience

How do we do it?

To design the best experiences, we follow a series of steps and value co-creation:

01

User understanding

We need to understand whether the experience we want to design is what our users really need or expect. Validating that approach allows us to build appropriate solutions and think about the tactical or functional aspects of the solution: how to build it.

02

Co-creation

We integrate in the process all the necessary actors to generate value: from Design ops to UX writing, through UX/UI design and internal stakeholders, all the profiles involved are orchestrated to extract all the expertise and enhance the design process.

03

Business-minded

Regardless of the area in which we work, be it digital product or service, customer or employee experience, we take into account internal objectives and capabilities to drive the business objectives set by the organization.

This is how we apply it

Other services

We work from Madrid to anywhere in the world

We adapt to your needs to guarantee a close service.

How can we help you?

No strings attached, we would love to read you and have a good conversation to get to know each other.

Write to us at: hola@ikigai.design

Or fill in the form below

We work from Madrid to anywhere in the world

We adapt to your needs to guarantee a close service.

How can we help you?

No strings attached, we would love to read you and have a good conversation to get to know each other.

Write to us at: hola@ikigai.design

Or fill in the form below

We work from Madrid to anywhere in the world

We adapt to your needs to guarantee a close service.

How can we help you?

No strings attached, we would love to read you and have a good conversation to get to know each other.

Write to us at: hola@ikigai.design

Or fill in the form below